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Ads integration

Pinterest Ads integration for telehealth

Reach high-intent planners with conversion-optimized ads.

Pinterest reaches users actively planning purchases, including wellness and health goals. Turbopills sends server-side conversions through the Pinterest Conversions API so campaigns optimize for paid orders, with hashed first-party data and PHI excluded.

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OVERVIEW

What is Pinterest Ads?

Pinterest Ads is the advertising platform for Pinterest, with a Conversions API for server-side tracking that strengthens optimization and attribution.

HOW IT WORKS

How Pinterest Ads works with Turbopills

Turbopills fires server-side conversions to the Pinterest Conversions API with hashed identifiers, deduplicated against the tag, so Pinterest optimizes toward paying patients as browser tracking erodes.

  1. 1

    Connect the Conversions API

    Add your access token and tag, then map conversion events.

  2. 2

    Map telehealth conversions

    Choose paid order, approval, or subscription as conversions.

  3. 3

    Server-side events fire

    Hashed identifiers and order value are sent from the backend.

  4. 4

    Campaigns optimize

    Pinterest bidding learns from clean, deduplicated conversions.

TELEHEALTH USE CASES

Pinterest Ads for telehealth businesses

Where the Pinterest Ads integration shines for telehealth operators running client-branded programs powered by Turbopills.

Wellness and lifestyle demand

Reach users planning health and wellness goals.

Optimize for paid orders

Send conversions only when a patient pays.

Recover lost signal

Use server-side events to offset browser tracking loss.

Key capabilities

What you get out of the box when you connect Turbopills with Pinterest Ads.

Conversions API

Server-side conversions reduce reliance on the browser tag.

Hashed first-party data

Improve matching while excluding PHI.

Tag deduplication

Server and browser events are deduplicated.

Per-program mapping

Map programs to distinct conversions for clean reporting.

Frequently asked questions

Is PHI sent to Pinterest?+

No. Only hashed identifiers and non-PHI order metadata are sent.

Why use the Conversions API?+

Server-side events recover conversions lost to browser restrictions, improving optimization.

Which events should be conversions?+

Most advertisers optimize on paid order or provider approval.

Related integrations

Build out the rest of your telehealth stack.

Ready to connect Pinterest Ads to your telehealth stack?

Talk to our team about how Turbopills can power your program end to end with Pinterest Ads on day one.

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